The B2B sales funnel is simple – business leads go in the top, they are converted to sales qualified leads and customers come out the bottom. They don’t naturally fall through however, it’s up to your sales team to ensure business leads make it all the way down! A strong B2B sales funnel is able to continually produce customers (close sales) whilst keeping the top full of valuable new business leads. But how can you ensure your funnel lasts all year long?
Use this infographic to understand how to apply your B2B sales team at each stage of the funnel, so they can maximize their potential and ensure a steady flow of high quality leads become clients in record time.