The business networking social media platform LinkedIn now has over 500 million members worldwide.
With 40% of their membership visiting daily and over 100 million business decision makers and top influencers, if you’re not forming a LinkedIn lead generation strategy then why not?! B2B organizations using social media see LinkedIn provide 80.3% of their leads- check out our latest blog to learn how they do it. With strong tactics in place, LinkedIn doesn’t just help your business lead generation, it also does wonders for your credibility and your brand awareness.
Choosing to generate leads through LinkedIn above other social media platforms is also proving cheaper, with 90% of B2B marketing departments reducing their cost-per-lead when employing a LinkedIn lead generation strategy and slimming down their campaigns on Facebook and Twitter.
If you’re keen to boost your lead generation, then why not look into Lead Forensics. Our software tells you what businesses have visited your website, how they found you and what they looked at. With the contact details for your ideal decision makers at the ready, you’ll have a beautiful bank of fresh, sales-ready leads to phone, with a tailored approach prepared for each one. Check out our free demo today, so you can see how we do it!