Whilst social media provides an excellent platform for businesses to reach a wider, younger audience, many B2B organizations struggle to effectively maximize results from this channel; 80% of CMOs confess difficulties in properly measuring and optimizing social media efforts. With this channel having such an effect on purchasing decisions, getting it right is essential. But how can your team build an effective social media strategy? How can they easily gather channel results for detailed analysis?
Use these top tips to revolutionize your social media strategy, working through five essential steps to build effective tactics that produce consistently exceptional results. With 83% of B2B decision makers saying social media influences their opinions of a brand and product, there’s never been a more critical time to master social media strategy. Download for free today!
Discover Lead Forensics: the ultimate B2B marketing software
Lead Forensics has revolutionized B2B marketing processes for over 10,000 businesses, by offering advanced website visitor identification complete with contact details for key decision makers and insightful website analytics. Discover a bounty of new business opportunities visiting your website daily and fuel your team will all the data needed to make impactful, instant follow up communications.
The Lead Forensics software can tell you:
• Visiting businesses’ name and location, in real time
• Contact details for key decision makers, including email addresses
• Full visitor journey analysis featuring referrals, pages viewed and duration
Last year, our clients made over $1 billion in revenue from opportunities generated by the Lead Forensics software. Find out more- book your free demo today.