How Privateer Consulting Services Boosted Their Sales with Lead Forensics
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About Privateer Consulting Services
Privateer Consulting Services is a company that develops and commercializes new and existing technologies for the energy industry. Their consortium of experienced and seasoned leadership brings new technologies and companies into the industry.
The industry experts at Privateer Consulting Services have over 1000 years of combined experience with renowned companies like Baker Hughes, Schlumberger, Halliburton, Solaris, Linn, Range, Gulfport, Chesapeake, Devon, and many others.
The Challenge
Most of Privateer Consulting Services' clients are B2B companies in the oil and gas industry. Due to the COVID-19 pandemic, in-person visits to oil and gas operators were limited to appointment sales calls only.
This made it challenging for Privateer Consulting Services to find new clients and improve their cross-selling abilities with existing clients. They needed a tool that would help them identify potential leads and track their website visitors.
Our Solution
Privateer Consulting Services turned to Lead Forensics, a B2B lead generation software that allows users to identify anonymous website visitors and track their behavior. With Lead Forensics, Privateer Consulting Services was able to get insights into existing clients' consumption of their website, which helped their sales team improve their cross-selling abilities.
The software enabled them to track the behavior of anonymous website visitors, which helped them identify which products or services were of most interest to their clients.
The Result
Using Lead Forensics, Privateer Consulting Services was able to find new potential leads and improve their cross-selling abilities with existing clients. They were able to track the behavior of anonymous website visitors, which helped their sales team identify which products or services were of most interest to their clients.
The success of this software has led to colleagues in other industries seeing the value in Lead Forensics. Just one sale to one client paid for the Lead Forensics platform for a minimum of 5-10 years.