Lead Forensics gives Propertyserve a competitive advantage
23%of identified visitors were hot leads
6 yearsworking with Lead Forensics
19reports generated monthly
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About Propertyserve
Propertyserve procures, manages and delivers strategic facilities support services to commercial property in the UK, and aims to provide a first-class, professional and reliable service.
The Challenge
Propertyserve wanted to generate a more tangible benefit from their web presence. They knew people were visiting, but didn’t know who and from what business areas. The team wanted a competitive advantage in attracting the right visitors, and reacting quickly to any they do get.
Our Solution
With Lead Forensics, Propertyserve are able to tag competitors, suppliers and potential prospects, and create bespoke reports that get sent to the appropriate team members. For example, their sales team gets real-time updates on prospects that visit the website, and their contract managers receive reports on competitors and suppliers on the site.
The Result
With Lead Forensics, Propertyserve are able to break down and make sense of their website visitors. They are able to create bespoke reports and trigger systems that deliver relevant information to the right people at the right time, never missing an opportunity to engage with a potential customer.