The Write Stuff: How SpeechWrite Increased their Marketing ROI with Lead Forensics

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About SpeechWrite

With a range of industry-leading products, SpeechWrite has established itself as a go-to provider for businesses looking to improve their productivity and efficiency through voice recognition technology.

The Challenge

SpeechWrite was looking for a way to improve their marketing efforts and increase their return on investment. They had a good understanding of their target market, but were struggling to generate enough leads to keep their sales team busy.

Our Solution

By tracking website visitors in real-time, Lead Forensics gave the marketing team at SpeechWrite a way to identify potential leads and engage with them at the right time.

The ability to see which pages were being visited and for how long was particularly useful, as it allowed SpeechWrite to gain valuable insights into the interests and needs of their target market.

To make the most of the insights provided by Lead Forensics, SpeechWrite integrated the platform with their Zoho CRM system. This allowed them to seamlessly track leads from initial website visit through to conversion, giving them a better understanding of the effectiveness of their marketing efforts.

The Result

With Lead Forensics in place, SpeechWrite was able to significantly improve their marketing ROI. By identifying potential opportunities for both new and existing customers, they were able to generate more leads and drive more revenue from their marketing efforts.

With the ability to track leads from initial website visit through to conversion, they were able to gain a better understanding of the effectiveness of their marketing campaigns and make data-driven decisions to improve their results even further.

Being able to identify potential opportunities for both new and existing customers has helped us drive more revenue from our marketing efforts, helping to increase ROI across the board.
Luke Goodhall, Marketing Manager at SpeechWrite

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