The science behind a persona-driven content marketing strategy.
A guide from Lead Forensics on building a persona driven content strategy.

Being part of a small B2B sales team is wonderful, you’re all driven together to grow the business, sharing a passion for your product. But when it comes to diary management, finding time to generate business leads as well as close sales can seem impossible!

Our B2B Content Marketing Goals Checklist helps you determine which content marketing strategies, tactics and tools you should use to hit your business goals.

A powerful a pay-per-click campaign can raise brand awareness by 80% and gain $2 for every $1 spent. However, this doesn’t come from an average campaign. To see lead generation success, you need to get PPC right first time, avoiding mistakes costly on both your pocket and your B2B marketing targets

Download the Go to Guide – What type of manager are you?

We’ve picked 10 of our favourite, lesser known motivational quotes to create high resolution posters for you to print out and keep.

Our buyers want us to be human. People buy from people, and we trust a face more than a machine, so why are we hiding behind our screens when looking to generate excitement about our brand? This checklist tells you how to bring that human touch to your online B2B marketing strategies.

5 Lead generation Tips for Small Business