Though IP addresses have been a part of our digital world for some time, the ability to reverse their search function to discover the domain name is a more recent phenomenon. Reverse IP trackers allow organizations to identify the business networks visiting their website, offering exceptionally exciting data. But is it worth the trouble? What can a reverse IP lookup tool do for B2B marketing and sales teams?
The answer is lots! and the impact these tools can have is certainly worth the set-up and implementation time. Gaining this valuable data helps your team create relevant content, properly tailored to your most engaged audience for increased nurture and improved lead generation activity. Reverse IP lookup makes running a lead scoring model and an account-based marketing strategy easy, increasing your lead quality for an average order value boost of 47%.
If you’re interested in discovering a reverse IP lookup solution, then get the best – get Lead Forensics. Our ground-breaking tool blends reverse IP lookup with our enormous database of business contact details to offer a full identification profile for the businesses visiting your website. Gain more than just a business domain name; get contact details for key decision makers, understand their website journey and know how they discovered your website.
Lead Forensics helps over 50,000 B2B marketing and sales professionals follow up their best leads with an impactful, tailored approach. Last year alone they made over $1 billion in revenue. Discover how – book your free demo today.