Grow Your B2B Revenue with our Seven Use Cases

Every website visit matters. But how do you convert anonymous traffic into actionable opportunities to drive revenue?

Lead Forensics provides you with seven main ways to use real-time intelligence to discover who’s visiting your B2B website – and reach them when they’re most engaged.

Whether it’s driving new pipeline, converting key accounts, or reactivating cold opportunities, Lead Forensics helps you make every website visit count.

Read on to discover how our use cases can accelerate your revenue growth.

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New Leads – Identify New Leads from Anonymous Traffic

Stop waiting for form fills and build a high-quality lead pipeline much faster. Convert your anonymous traffic into active sales and marketing conversations.

Lead Forensics reveals which companies match your ideal customer profile (ICP) but haven’t reached out yet. Your team can take immediate action, engaging with leads before they move on.

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High-Value Target Accounts – Turn Target Accounts into Closed Deals

Close bigger deals, faster. Capture key accounts when they’re engaged and significantly boost your close rates.

Get alerted the moment these high-value targets land on your site. Understand their interests and reach out with laser-focused messaging at exactly the right moment.

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Prospect Pipeline – Engage Prospects Before Your Competitors

Increase first-meeting success. Move prospects through the funnel faster with proactive engagement based on their site behavior.

Lead Forensics notifies your team when early-stage prospects return to your site, providing the perfect window for timely follow-ups.

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Sales Pipeline – Accelerate Deal Velocity with Rapid Insights

Shorten your sales cycle. Ensure no prospect slips through the cracks, and close deals faster by engaging with the right message at the right time.

Use Lead Forensics to track when an engaged prospect revisits your site. Tailor your outreach to the specific products or services they’re viewing to keep the momentum moving.

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Lapsed Sales Pipeline – Reignite Cold Opportunities

Don’t let cold deals stay dead. Reactivate cold leads by reaching out when interest returns, turning dead ends into new opportunities.

Lead Forensics tells you when lapsed prospects are back on your site. Use this critical insight to restart the conversation and bring them back into the pipeline.

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Existing Customers – Expand and Deepen Customer Relationships

Drive account growth. Increase customer lifetime value by proactively engaging customers based on their browsing activity.

Use Lead Forensics to identify when existing customers are researching new products, services, or upgrades. Use this opportunity to upsell, cross-sell, or expand into other departments.

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Lapsed Customers – Win Back Lost Business

Reduce churn. Recapture lost customers and generate more revenue from returning accounts at a lower acquisition cost than new business.

When a lapsed customer returns to your website, Lead Forensics alerts your team. Capitalize on this moment to re-establish contact and rekindle the relationship.

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Grow Your B2B Revenue with our Seven Use Cases

Lead Forensics - free trial

New Leads – Identify New Leads from Anonymous Traffic

High-Value Target Accounts – Turn Target Accounts into Closed Deals

Prospect Pipeline – Engage Prospects Before Your Competitors

Sales Pipeline – Accelerate Deal Velocity with Rapid Insights

Lapsed Sales Pipeline – Reignite Cold Opportunities

Existing Customers – Expand and Deepen Customer Relationships

Lapsed Customers – Win Back Lost Business

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