How Marketing is Losing You Deals You Should Be Winning (And How to Fix It)

In this webinar, we explore the biggest mistakes that B2B companies make: assuming that having a great product or service will automatically lead to sales. We delve into the reasons why this assumption is flawed and discuss the importance of brand awareness in closing deals.

Webinar topic detail

You will gain insight on:

🎯 The percentage of target accounts that are typically in the marketing

🔍 How to use intent effectively

📢 Blueprints on how to ensure that your brand comes to mind early in the process

🤝 The recommended approach to closing more deals faster

✅ The benefits of contextual targeting

📊 Strategies for identifying the companies most likely to be in-market

By the end of the webinar, you will have a better understanding of how to increase your share of mind with target accounts, how to stand out in a crowded market, and how to close deals more effectively.

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