Providing Data, Expertise, and Intel in real-time

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2weeks from integration to first MQL sale

3weeks from integration to first MQL sale

4separate platforms fed with Lead Forensics data

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About Boomtime

Boomtime’s goal is to provide the perfect marketing solution for small and medium-sized businesses; a solution that gets the day-to-day marketing done. It moves the needle and amplifies the one form of marketing that boomtime believes works — word of mouth.

The Challenge

Boomtime is a digital marketing company that fuses technology and expertise to deliver marketing-as-a-service for B2B and law firms at scale. Boomtime’s main challenges were that the team was manually handling large volumes of data and that their tech stack worked in a silo. Also, without a clear link between their web visitors and the data held in their CRM solution, business opportunities were being missed.

Our Solution

Lead Forensics provides Boomtime with IP tracking tools and advanced website visitor automation. Our software captures intel on web visitors and identifies whether they are an existing customer, new prospect, or lapsed client. This data intel is routed directly into boomtime’s Pipedrive CRM system, allowing the team to make contact in real-time.

The Result

Boomtime is now better equipped to understand how its web visitors interact with the site. Lead Forensics’ software allows for the discovery of buyer intent and interaction with visitors based on their browsing behavior, leading to more contract wins, happy clients, and increased revenue.

The integration between Lead Forensics and our CRM and tech stack saves us valuable time. And we’re also able to align attribution and lead source accurately as well as measure and analyze data and success like never before. Within the first two weeks of setting up the integration, we closed a deal for a lead captured by the Lead Forensics solution.
JP Clement, CEO of Boomtime

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