What I Wish I’d Known About Sales with Virginia Coates

In this episode of “What I Wish I’d Known About Sales” brought to you by Lead Forensics on The B2B Sales Playbook Podcast, we’re joined by Virginia Coates, Business Development Director at Jump Sec. Ginny, who began her career as a primary school teacher, shares her fascinating journey into the world of tech sales. She offers authentic insights on how skills learned outside of sales can lead to success. Ginny also discusses the importance of maintaining a human element in sales, building a strong personal brand on LinkedIn and the biggest misconceptions about starting a career in business development.

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What I Wish I'd Known About Sales with Martin Knowles

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In this episode of What I Wish I’d Known About Sales, Martin Knowles, founder of Sales Untangled and author of Untangle Your Sales, shares how he went from an “accidental salesman” to leading large sales teams and helping businesses build sustainable, high-performing sales cultures.
What I Wish I'd Known About Sales with Tom Happe

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In this episode, Owen Cole, Director at Paragon Marketing Projects, joins host Martin from Lead Forensics to cut through the noise on what actually makes outbound work in today’s B2B landscape. From two decades in sales to running a team of nearly fifty SDRs across multiple industries, Owen has seen the patterns that separate teams who scale consistently from those who stay stuck chasing their tail.

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