Find new leads

Identify the businesses already browsing your website so you can generate more leads and boost revenue.

Trusted by 10,000 growing businesses

Uncover your existing warm leads

The typical B2B website converts just 2% of its traffic, even though many of those visits are from companies that are actively looking for a solution like yours.

Lead Forensics reveals the businesses behind the visits, so you can see exactly who’s researching you, what they’re engaging with, and uncover the warm opportunities you’d otherwise miss.

Turn anonymous traffic into pipeline

Your website is already generating demand; you’re just not capturing it. Lead Forensics transforms anonymous visits into actionable leads, giving your sales team a steady flow of new opportunities sourced directly from real, in-market interest.

Prioritize your ideal customers

When sales reps are up against targets, knowing who’s worth speaking to can help you hit targets faster. Lead Forensics helps you filter matched visits by industry, size, location and ideal customer fit, so your sales team can focus on the accounts most likely to convert and deliver revenue.

Engage prospects at the perfect moment

Timing is everything in B2B sales, so knowing when a prospect is thinking about you can be incredibly powerful for conversions. Lead Forensics shows you exactly when a prospect is back on your website, so you can reach out while you’re still top-of-mind.

Balance cold outreach with warm conversions

Cold calling is still a valuable tactic in B2B, but it converts at a much lower rate than warm calling. Lead Forensics gives you visibility of which companies are already interested, so you can build call lists full of warm leads and make your outreach more relevant, timely and effective.

Maximize your marketing ROI

You already invest in campaigns to drive traffic, but your ROI and reporting will have blind spots if you can’t link businesses to visits. Lead Forensics helps stretch your ROI by capturing the companies that your campaigns attract, even if they don’t convert, so you get more value from every visit.

Build pipeline without increasing budget

When you need to generate more leads, spending more isn’t necessarily the answer. Lead Forensics unlocks the value of the visits you already have, so you can grow your pipeline and revenue without investing more in extra campaigns.