From Web Visit to Sales Call: How to Reach the Right Prospect First
Join Diana, CSO at LightTrans, as she walks through the exact process she uses to turn website visits into real sales conversations, including the one that turned a decade-old lapsed customer into a €130K deal in just four months.
Webinar topic detail
They Visited My Website... Now Who Do I Call?
You can see a company on your website. You know what pages they've viewed, how many times they've come back, and which products caught their eye. But when it comes to picking up the phone, you're stuck because you don't know who to call.
That gap between seeing a lead and reaching the right person is where deals stall, go cold, or end up with a competitor.
In this webinar, Nadine from Lead Forensics is joined by Diana, CSO at LightTrans, who shares the exact process she used to re-engage a lapsed customer and close a €130,000 deal in just four months, in an industry where sales cycles typically run one to two years.
You'll leave knowing how to:
✅ Filter and segment your visitor list so the highest-value leads always surface first
✅ Use the Contacts Finder alongside LinkedIn and company websites to identify the right person
✅ Build a multi-touch outreach cadence that keeps prospects warm without crossing into pushy territory
✅ Track and attribute results back to Lead Forensics so you can prove ROI to your leadership team
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