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In this practical, insight-led webinar, Amy Cooke, Global Development Director at Lead Forensics, will show you exactly how to spot those signals, act on them fast, and turn anonymous website activity into high-value sales conversations. Whether you’re a sales leader shaping strategy or a rep working deals day-to-day, this session will give you a clear, repeatable framework for engaging the right prospects at exactly the right moment.
Webinar topic detail
In this practical, insight-led webinar, Amy Cooke, Global Development Director at Lead Forensics, will show you exactly how to spot those signals, act on them fast, and turn anonymous website activity into high-value sales conversations.
What you’ll learn:
Why most sales teams are engaging prospects too late – and how to get ahead of the curve
The difference between casual browsers and businesses that are genuinely in-market
Which page visits and on-site behaviours should trigger immediate outreach
How response timing directly affects your conversion rate
The mistakes sales reps most commonly make with intent data – and how to avoid them
