by Charlotte Laver | Dec 20, 2024 | Cold Calls
Understanding the Gatekeeper’s Role Gatekeepers: love them or loathe them, they’re a critical part of your journey to decision-makers, especially when you’re cold calling. But here’s the thing, they’re not there to ruin your day. Their job is to filter calls,...
by Charlotte Laver | Dec 12, 2024 | Cold Calls
Why Pre-Call Research is Crucial Let’s face it – nobody wants to feel like they’re just another name on a list. And as a salesperson, the last thing you want is to come across as generic or unprepared. That’s where pre-call research swoops in to save the day....
by bagleyj | Jul 14, 2023 | Blog, Cold Calls, Sales
You’re not alone – in fact you can take solace in the fact that 48% of B2B sales reps share your fear of cold calling, your propensity for overthinking, and the sheer terror that rejection brings you. The bad news is that cold calling remains an important...
