by Laura Nineham | Jul 17, 2025 | Sales
What is Hidden Revenue? Hidden revenue describes the untapped opportunities you miss simply because you’re unaware of them. It takes a few different forms: Website visitors that don’t convert. No one browses a B2B website for fun, but if those visitors don’t fill out...
by Charlotte Laver | Jul 16, 2025 | Blog, Cold Calls, Sales
How Effective Is Cold Calling? Despite the perception of cold calling as a tough and time-consuming tactic, the numbers prove it is still a cornerstone of successful sales strategies. While not without its challenges, cold calling consistently delivers results when...
by Laura Nineham | Jul 8, 2025 | Sales
For B2B sales leaders, the implications of social selling are big: reps are no longer just closing deals on calls or in meetings, they’re building influence, generating pipeline, and earning trust. Whether on LinkedIn, TikTok, or other social media platforms, this...
by Emily Gittings | Jul 1, 2025 | Blog, Sales
The Myth of the “Perfect” Sales Rep Many businesses chase after a one-size-fits-all sales rep; someone who can magically close every deal. However, the reality of the B2B sales world is far more nuanced. Different customers have different needs, communication styles,...
by bagleyj | Jun 26, 2025 | Blog, Sales
Measuring the right thing will help you understand your current performance, see where you can improve, and point you towards the right direction for growth. But to do so, you need to understand what each sales metric or KPI is telling you about your funnel, and how...
by Chloe Nowicki | May 29, 2025 | Sales
The B2B sales landscape is constantly evolving, and yesterday’s tactics might not close tomorrow’s deals. This isn’t just about professional survival, it’s about thriving, innovating, and becoming an indispensable asset to your clients and your...
