by Emily Gittings | Apr 25, 2024 | Account Management, Marketing, Sales
We all know that our best prospects are our existing clients; so, we need to ensure we’re building a customer obsessed culture. After all, customers stay loyal to companies based on the experience they receive, according to SuperOffice. Whether they’re on your website...
by Emily Gittings | Apr 23, 2024 | Account Management, Blog, Marketing, Sales
When implementing website visitor tracking tools, it is crucial to ensure that whatever you choose slots seamlessly into your wider business strategy and supports your measurable marketing goals. Start by ensuring you have a robust strategy in place — assess your...
by Emily Gittings | Apr 18, 2024 | Blog, Marketing, Sales
They can drive more website traffic, increase email activity, help lead generation, and ultimately produce more revenue; almost 80% of the B2B organizations who exceeded their revenue targets last year have buyer personas in action! Whether you’re familiar with buyer...
by Emily Gittings | Apr 11, 2024 | Account Management, Blog, Marketing, Sales
IP tracking is a very effective way of improving your business efforts. With the use of IP tracking software, you can shed light on your unknown website visitors. The truth is, that only 2% of your website visitors will make contact with you, meaning that 98% of...
by Emily Gittings | Apr 8, 2024 | Blog, Marketing
But where do you even begin? With so many marketing channels and strategies vying for your attention, it can be overwhelming to determine which tactics will deliver the most significant results. This is where data becomes your secret weapon. In this blog post,...
by Emily Gittings | Mar 12, 2024 | Blog, Marketing, Uncategorized
For some, it will be an auditory approach that involves speaking and listening, such as a lecture. For others, it is words, and reading and writing text. And for around 65 percent of us, it is visual learning, according to the Social Science Research Network. This may...
